The digitalization process of busineses in the retail sector continues to move exponentially and unstoppably, there is an increasing need to unite the online and the offline worlds. Investing in technologies that allow to offer a different experience to each customer and personalized attention, translates into an improvement in sales, which is what every company seeks.
Continuing with its European expansion, the surf and Californian aesthetic landed in Spain in 2010 with its brand Hollister and its subsidiary Abercrombie&Fitch Spain. Currently, the subsidiary has changed its commercial tactics, joining the new retail strategy by changing ‘flagships’ for conventional stores.
This store format facilitates a proper customer service, improves efficiency in operations and also allows for faster purchasing.
Ruybesa has been in charge of providing audiovisual digital signage solutions to different stores of the brand in some shopping centers in Barcelona, Madrid, Seville and Valencia.
Large format Led screens that welcome us to the store, with an integrated digital signage system to offer their customers visual stimuli with attractive and interesting content, are part of the new experience that Hollister offers in their stores thanks to Ruybesa.
Grateful for the trust and eager to continue providing the highest audiovisual technology to this special client.